About
Me
UI/UX Designer with 8+ years of experience in enterprise and Fortune 500 environments. Designed systems for Canon, Gore, CubeSmart, and sports analytics platforms including Qatar's World Cup 2022 preparation. Focused on complex multi-stakeholder products — from healthcare platforms to real-time sports broadcasting.
My expertise spans:
I've collaborated with international teams across multiple time zones, designed systems serving thousands of users globally, and created mission-critical applications that perform under extreme pressure. My work spans from enterprise platforms for Canon and GORE's global operations to revolutionary sports analytics used in professional broadcasting and World Cup preparation.
Enterprise & Corporate Design
Complex multi-stakeholder systems for Fortune 500 companies, international team collaboration, admin portals and B2B platforms
Sports Technology Innovation
Real-time analytics, coaching tools, VR/3D platforms, broadcast systems, and professional sports data visualization
Specialized Industries
Healthcare platforms, financial services (banking/retirement), educational systems, and premium editorial design
Emerging Technologies
AI startup branding, gamification systems, physical product design, and broadcast technology innovation
Core Skills
UI Design
UX Research
Wireframing
Prototyping
Figma
Responsive Design
Design System Creation
Design Thinking
Experience
Anexinet (now Verinext)
2020 - 2025UI/UX Designer
Collaborated with clients and business teams to design websites and mobile apps using Agile/Scrum. Led research, analysis, ideation, and definition of design and development requirements. Worked closely with stakeholders, BAs, PMs, architects, strategists, and developers to align user needs, business rules, and UX goals.
Golstats
2017 - 2019UX/UI Designer
Designed the official live-stats desktop app for LIGA MX across first division, second division, and women's league. Led UX research, user testing, and iterative improvements. Collaborated with developers to review, design, and optimize UI and interactions within a SCRUM workflow.
Global Publicidad
2011 - 2017Graphic Designer
Designed UI/UX for websites and social media, improving visual identity and engagement. Created graphic campaigns, flyers, and marketing materials for multiple clients. Managed production timelines for printing, delivery, and event setup, and led Telcel's graphic campaigns and activations for five years.
Education
Instituto Tecnologico de Estudios Superiores de Occidente (ITESO)
Industries I've Transformed
Fortune 500 Corporations
Companies: Canon, GORE, CubeSmart
Enterprise systems and global platforms
Sports & Analytics
Professional coaching tools, VR broadcast technology, real-time analytics, FIFA World Cup platforms
Healthcare & Industrial
Medical research platforms, multi-industry systems, complex data visualization
Financial Services
Banking platforms, retirement management systems, enterprise storage applications
Educational Technology
Teacher management systems, gamification platforms, institutional tools
Emerging Technologies
AI startup branding, broadcast innovation, physical product design
Editorial & Publishing
Premium publications for executive audiences, corporate communication design